Client: Accenture Interactive
Agency: Kunstmaan
Creative Director: Stijn Jaquemain
Design Director: Steve Krol
Concept/Copy: Laura Hoffman
Production: Friction Films
DOP: Pasquale Basiotto - Friction Films
Storyboards: Rens Declercq and Steve Krol
Editing: Rens Declercq
Motion Design: Rens Declercq
Agency: Kunstmaan
Creative Director: Stijn Jaquemain
Design Director: Steve Krol
Concept/Copy: Laura Hoffman
Production: Friction Films
DOP: Pasquale Basiotto - Friction Films
Storyboards: Rens Declercq and Steve Krol
Editing: Rens Declercq
Motion Design: Rens Declercq
A series of 5 explainer video's about the power and use of storytelling. This were used to inform and teach all of the +500.000 employees of Accenture Interactive on how to use storytelling in their daily tasks.
All rights @Accenture Interactive. For copyright reasons I only can show 1 out of the 5 video's we made. This is part 3, where we talk about the science of storytelling.
All rights @Accenture Interactive. For copyright reasons I only can show 1 out of the 5 video's we made. This is part 3, where we talk about the science of storytelling.
A lot of research got into this project, since we wanted to explain the complex essence of storytelling for a broad audience. We had a dozen of scripts written and even more storyboards made to get it right.
We were inspired from the sublime made explainer video's from Vox and the MasterClass series.





On set IĀ assisted the team in following the script and the overall correct use of the information. Since I had to edit and also animate the video's, I also advised in how to shot certain scenes.











